Jingle Balls! Frohe Weihnachten from Borussia Dortmund

Here’s what you need to know: Borussia Dortmund is a German athletic club. Borussia Dortmund are also a football (soccer) team originating from that club. The club’s team is a part of the Bundesliga, which is the highest-order soccer league in Germany. This is an ad they’ve made. It is called Jingle Balls.

It’s hard to think of an American analog for “Jingle Balls”, since major US sports teams don’t generally create advertisements for themselves. Sports ads are for leagues, upcoming games “official beers”, and other such profit-centers, not whimsy. But they do a lot of things differently over there, it seems like. They keep their huge decorative bells indoors, for one.